Boréal over 10 years of history!

Boréal is an international brand with the values of simplicity and faith in the best, hence its slogan “Simply the best“.

The Boréal brand deploys a wide range of products in the world of household appliances: cold and hot appliances.

Boréal, the blue and red emblem symbolizes coolness or cold and heat respectively. The colors reflect the range of refrigerators, freezers, air conditioners, stoves and microwaves.

For 10 years Boréal simply the best has been building a relationship of trust and proximity with its consumers. The brand with its simple, yet better designs and products helps consumers achieve comfort and well-being by offering quality, ergonomic products that are above all affordable: “Just simply the best“.

Boréal is a brand that is constantly listening to its customers, constantly thinking up and designing new products and improving existing ones to meet and stay in tune with consumers’ lifestyles.

Each of our products and innovations reflects our expertise and know-how in household appliances, and contributes to making everyday life easier for our customers. It is the leading brand of quality household appliances adapted to the natural conditions of temperature and pressure in the tropics.

A pioneer in innovation, Boréal stands out from the competition thanks to its technological lead and its ability to design products that are practical, easy to use and, above all, meet a need. This is evidenced by its anti-frost and ultra-fast freezing technology in upright freezers.

Boréal is the most popular brand in the tropics. It has had, continues to have and will continue to have a positive impact on the lives of many households.